Fix It Counselling
Fixit was a business that's focus was men's mental health. I assisted with branding and logo design, a custom website, and marketing materials.
Fixit Counselling was a client with a very particular brief. Kylie, the business owner and counsellor, required branding and website design for a mental heath and counselling service that would appeal to a demographic that traditionally has a hard time dealing with their own mental health issues - men. The Fixit brand was built to feel different than other counselling services. It's design is stronger and more defined, with a tough, industrial feel. The imagery and language used across all Fixit materials were intended to represent positive change, and being proactive about fixing mental health problems. I assisted with the design of all logo and branding assets, as well as the Fixit website. I also created a series of print and social media marketing assets for Fixit, including custom video design.
I also put together a content and SEO strategy for Fixit, which now has strong, organic rankings on Google searches for counselling services in Cairns.
